Point-of-Sale Promotions

Create a Marketing Database using Point-of-Sale Promotions

Point-of-Sale (POS) Promotions provide a useful format for customer contact while collating customer profiles and garnering an understanding of your market. Data can be collected and used in future marketing and promotions.

Prize Draw Competition

	Devise a prize draw competition, then choose a start and end date, the prize and a competition keyword.
	Phone X-on to set up the competition keyword on short code SMS number.
	Entrant SMS the competition keyword along with email address, age, postcode, gender, interests, or any desirable information. Entrants receive a return SMS message confirming competition entry.
	Create a marketing campaign advertising the prize draw, such as point of sale cards, leaflets and posters, to ensure that customers are aware of the promotion.
	A winner is selected and allocated the prize.
	The secure online website allows you to view and download all the entry data, including customer information for future marketing use.
	Collect revenue for every SMS received during the promotion, dependant on the price point on the short code.
	Use X-on's low cost Bulk SMS service for SMS marketing campaigns to the acquired database.

Example Competition:

Point-of-Sale Promotions